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Let’s start at the beginning.

1.   Great logos are simple.

Great logos, like great paintings, are simple. 

Consider the navy-blue star with a white border which represents the Dallas Cowboys, or the interlocking “NY” which represents the New York Yankees.

Neither of these is complex, neither of them is intricate.

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This is for testing purposes.

• Great logos are versatile.
• Great logos are versatile.
• Great logos are versatile.
• Great logos are versatile.
• Great logos are versatile.
• Great logos are versatile.

Such logos sound incredibly valuable, right.